In looking at the demographic makeup of the Northwest
Creatives Meetup group it was easy to decide on which factors to choose,
because the website profiles provide some specific and interesting information.
In terms of Gender the makeup of the group is 53% female and 48% male. The
location of the members is an important factor, since the group is designed for
people to meet in person. More than 93% of members live in the Portland metro
area, including Vancouver. About 4% live in other parts of Oregon or
Washington; while less than 3% of the members live outside the region, including
a member in London and one in Maryland. The members of the group who live
outside the local region seem to either be visiting Portland at some point or
they travel to Portland for other reasons.
1. Gender of members
2. Location of members
One of the requirements for membership in this group is
being active in a creative pursuit, so it seems logical to look at the
occupations of the members. It is a diverse group, in this area at least: 21%
of the members, the largest single demographic group, I have classified as
Other. The occupations that fall into this category range from lawyer to
painter. I have included all occupations that had three or fewer members in the
group: teachers, fashion designers, animators and many other occupations, including
an admissions representative from the Portland Art Institute are included in
this group. The next two largest groups are graphic designers (20%) and
Photographers (12%).
3. Creative occupations
of members
In addition I was able to track the length of time that
members active in the last six months had been members of the group and the
number of other Meetup groups they belong to. Both of these factors prove
interesting. Nearly 58% of the members joined the group within the last year.
Nearly 20% joined the group in 2011 and the percentage drops off quickly after
that. The group has only been around since 2007 with only two members from that
time still active. I was amazed at the number of other Meetup groups that
members belong to, about one in four (25%) belong to more than ten other
Meetups with the highest number being 43, with the number of emails and
postings that I have to keep up with in just one group I don’t see how they do
it.
4. Length of time as
Meetup member
5. Number of other Meetup
groups
No comments:
Post a Comment